allnurses.com offers a comprehensive suite of advertising options not only on our highly-trafficked website but with a host of products including email marketing, social media marketing and more. Below are the various specifications and recommendations to remember when creating materials for use with allnurses.com.

Banner Ads

Leaderboard (728×90)

    • Max File Size: 40k / accepted file formats: .gif, .jpg, HTML5 & most 3rd party tags
  • Available on Desktop and Tablets

Medium Rectangle (300×250)

    • Max File Size: 40k / accepted file formats: .gif, .jpg, HTML5 & most 3rd party tags
  • Available on Desktop, Tablets, and Mobile devices

Large Rectangle (336×280)

    • Max File Size: 40k / accepted file formats: .gif, .jpg, HTML5 & most 3rd party tags
  • Available on Desktop, Tablets, and Mobile devices

Half Page (300×600)

    • Max File Size: 60k / accepted file formats: .gif, .jpg, HTML5 & most 3rd party tags
  • Available on Desktop, Tablets, and Mobile devices

Mobile (320×50)

    • Max File Size: 40k / accepted file formats: .gif, .jpg, HTML5 & most 3rd party tags
  • Available on Mobile (smartphone) devices

Footer Advertising

    • Footer Ads are 120×60 small banner ads; visible throughout the site .
    • 120×60
    • GLOBAL
    • Max File Size: 15k / accepted file formats: .jpg only
    • JPG ONLY
    • No transparent backgrounds
    • Background must be white
  • Due to limitations with the technology used to circumvent ad blockers, we cannot implement impression tracking pixels at this time

Spotlight Ad:

    • 336×72
    • Max File Size: 30k / accepted file formats: .gif, .jpg
  • Due to limitations with the technology used to circumvent ad blockers, we cannot implement impression tracking pixels at this time. This ad position is excluded from sponsorship/roadblock ad packages.

Eblast

600 pixels wide maximum, responsive design, 300k maximum HTML file size, web-optimized images (using Photoshop’s Save for Web feature) (JPEG, GIF, PNG) are preferred within your provided HTML file and load faster for our mobile users. Less is more: no more than half of your eBlast’s content should be images – a high number of images means that your eBlast is more likely to be classified as SPAM by email providers. Incorporate multiple CLEAR calls to action to make it easier for readers to access the content they want. Avoid using an unsubscribe link in your creative as allnurses.com includes one in all eblasts.

Jobs Eblast

600 pixels wide maximum, responsive design, 300k maximum HTML file size, web-optimized images (using Photoshop’s Save for Web feature) (JPEG, GIF, PNG) are preferred within your provided HTML file and load faster for our mobile users. We recommend a maximum of three images so as not to distract from the jobs which are the focus of this type of eblast. Please include an opening/introductory paragraph, Job title, Job description snippet, Job URL (to your ATS or listing on our Jobs site) or tracking URL for a maximum of seven jobs. Avoid using an unsubscribe link in your creative as allnurses.com includes one in all eblasts.

Newsletter Sponsorship

30k max. file size for logo (200×150 px). GIF, JPEG, or PNG are acceptable. Include a headline (35 characters), 1 paragraph of text (85 words max.), Call-to-action & click-thru URL.

Job Scraping

Have all of your jobs seen by thousands of nurses every day with an unlimited job scrape. Contact us for more information. View specifications.

Newsletter image sponsor – Footer

15k max. file size for logo (360×180 px). GIF, JPEG, or PNG are acceptable. Include a click-thru URL. This ad resides above the allnurses.com social media network information.

Social Media Post (Facebook)

504×504 and/or 2048×2048 px are the acceptable image dimensions. JPEG is the preferred format. Fun, less-polished images perform better than typical images recycled from banner ad campaigns. No specific maximum file size as Facebook optimizes images when uploaded. Keep the text portion of the message short – 5 lines maximum however 85-100 characters is preferred.

Sponsored Topics / Sponsored Content

Topic

    • Must be at least 600 words
    • Must not be published on any other site
    • Must be appealing to our audience (nurses/nursing students)
  • Intro summary submitted with article draft

Title

  • Should be attention-grabbing

Account

    • Sponsor must set up an account or have one set up for them
    • Username must be the name of the sponsoring agency or brand
    • Password must be shared with the Community Manager for access to account
    • Company Brand Name (visible in article and profile
    • Company Bio (visible in article and profile
    • Homepage URL (optional)
  • Social Network URLs (optional)

Images

    • Captivating article image 336×280 px
  • Avatar image 100×125 px (max)

Publication

    • Date of publication will depend on number of articles already awaiting publication
    • You will be notified when topic is published and will be provided a link
  • Advertiser must commit to engaging/responding to questions or comments on topic daily or more frequently. If advertiser does not actively participate in comments in first three days, allnurses.com reserves the right to close comments on the advertiser’s article.

Degrees Page

    • Title: School Name
    • Text: 400 characters max. (includes links)
    • Logo: 200×100 px jpeg
  • URL: Landing page URL

Schools Page

    • UNIQUE School Content: 600 words (optional, but recommended)
    • Provide backlink to school page. It could be on any school blog, resource page, etc.
    • School colors in hex code (eg. #000000) for listing placement to highlight school.
  • Logo (200×60 max) (optional, but recommended)